Cruelty-Free Makeup


There are tons of cosmetic products out there that most of the time we don’t notice or bother about whether they are ethical (cruelty-free) companies or not. These cosmetic companies do their testing on animals to ensure that its safe for us humans to use or they contain some form of animal-dervied ingredients in the product itself. Imagine living your life in a cage, locked up, deprived of food and water, feeling cold and depressed. You clearly know that in the next instant you could be shocked, burned, starved, isolated, poisoned and drowned. Your life is effectively at the mercy of these scientist employed by companies that tests on these innocent young creatures. Animals contract diseases they otherwise never experience if it weren’t for such terrifying experiments. Rabbits are restrained and subsequently, scientist would force chemicals into their eyes that it burns. They also scrape their skin and spread harsh chemicals on it. Here’s a video on animal experimentation.

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To be honest, I reckon no scientist in this field would enjoy their job. They must have been so immune that they’ve lost their ability to empathise with these lovely animals. And no one likes to live this way at all. Such inhumane and cruel acts, should be seized immediately. The best part is YOU CAN MAKE A DIFFERENCE TODAY. By putting your money in cruelty-free companies, purchasing their products.

Here is a list of cruelty-free brands that are 100% VEGAN ( not owned by animal testing companies and contain no animal ingredients) :

  • 100% Pure
  • Alima Pure
  • Anastasia Beverly Hills
  • Ardell
  • Ardency Inn
  • Becca
  • BH Cosmetics
  • BITE
  • By Terry
  • Cargo
  • Chantecaille
  • Charlotte Tilbury
  • Coloured Raine
  • Colourpop
  • Cover Fx
  • Dose of Colours
  • Duwop
  • ELF
  • Ellis Faas
  • Essense
  • Everyday Minerals
  • Eyeko
  • Face Atelier
  • Flower
  • Gosh
  • Hard Candy
  • Hourglass
  • ILIA
  • Illamasqua
  • IT Cosmetics
  • Jane Iredale
  • Jordana
  • Josie Maran
  • Kat Von D
  • Kjaer Weis
  • Koh Gen Do
  • Lily Lolo
  • Makeup Geek
  • Melt
  • Milani
  • Mineral Fusion
  • Nudestix
  • OCC
  • Ofra Cosmetics
  • Perfekt
  • Physicians Formula
  • PIXI
  • Pur Minerals
  • Real Techniques
  • Red Apple Lipstick
  • Rituel De Fille
  • RMS Beauty
  • Rouge Bunny Rouge
  • Sappho
  • Silk Naturals
  • Sonia Kashuk
  • Sugarpill
  • The Balm
  • Toofaced
  • Vapour Beauty
  • W3ll people
  • Wet ‘N’ Wild


Companies such as Urban Decay, Tarte, Aveda, and The Body Shop are not in the list because they are owned by non Vegan companies. Aveda is owned by Estee Lauder, Urban Decay and The Body Shop is owned by L’oreal, and Tarte is owned by Kose. I hope this information gives you a better understanding of the behind the scenes of cosmetic companies and you’ll make an informed decisions on brands to support.

All these information has been collated from, and

2 thoughts on “Cruelty-Free Makeup

  1. Hey Nic! Love the new domain!!! Also wanted to say just in case people don’t know. If a cosmetic company sells in China, their products have to go through mandatory animal testing. If a company states they do not test on animals except if required by law – this also means they do animal testing. However, sometimes you have to ask a company specifically since Hong Kong is technically part of China but have their own set of laws so products imported to HK does not need to be tested on animals. Always best to check on PETA or leapingbunny if one is unsure or even contact the company themselves. Usually if a company 100% does not test on animals they will give very open and honest answers but if they do their answers are more elusive.


    • Hey Kim! Thanks so much! Yes I am aware of that. Hence, I have already checked with PETA and Leapingbunny and a couple of other organisations on these cosmetic brands. Indeed, i’m also aware of the fact that China has to go through mandatory animal testing and hence those companies I listed are not made in China or anything China related. 🙂


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